Looking for a Foundation That Builds Coverage Without Losing That Natural Glow?
The beauty industry is witnessing a revolutionary shift as consumers demand products that deliver both flawless coverage AND high-performing, skin-loving ingredients. Enter our Serum Foundation (£26.00) – a game-changing product that means you don’t have to compromise between natural formulation and professional makeup results. While the dewy, radiant ‘butter skin’ look continues to dominate, buildable coverage should still be an option without compromising our commitment to clean beauty. Serum Foundation bridges this gap with innovative natural ingredients that actually enhance performance.
✨ Radiant Glow – Vitamin C brightens and evens skin tone for a healthy, natural radiance.
🌿Balanced Microbiome – Natural prebiotics support your skin’s delicate microbiome, promoting overall health and resilience.
🌸 Soothing Comfort – Swiss Mallow calms and soothes, perfect for even sensitive skin.
💧Deep Hydration – Natural Glycerin provides deep hydration nourishing the skin while providing buildable coverage and an ultra-natural semi-matte finish.
The result? A buildable foundation that transforms from sheer, natural coverage to full coverage as needed, all while nourishing the skin.
- Ultra-clean formula: Free from oils, fragrance, parabens, D5/D6, phenoxyethanol and glitters
- Exceptional Yuka rating: 90/100 – validating its purity and efficacy
- Eco-responsible packaging: Airless pump with post-consumer recycled plastic, FSC certified cardboard
- Zero waste approach: No leaflets or cellophane – instructions via QR code
Clinical trials reveal impressive performance:
- 9 out of 10 women reported the foundation melted seamlessly into skin with a bare-skin sensation
- 40% increase in skin hydration over four weeks
- Visibly reduces appearance of pores and wrinkles
- Leaves skin brighter, smoother and more supple
Eight Fusion Shades
- From Very Light to Very Dark, the carefully developed shade range caters to diverse skin tones, with each shade designed to adapt and build naturally for a seamless, custom finish.
Mavala’s Serum Foundation is £26.00, available at Fenwick
